This Earth Day, B Lab reflects on businesses' role in addressing the enormous environmental challenges of today. With B Lab's standards for B Corp Certification evolving, B Lab and B Corps remain at the forefront of tackling growing threats to the planet and people heads-on. Earth Day is not only an opportunity to celebrate our planet but also to showcase an ongoing commitment to environmental leadership and sustainability.

In 2023, B Lab Europe conducted an extensive online survey encompassing more than 11,000 participants from eleven European countries. The findings unveil that consumer behavior is notably swayed by sustainability and certifications. This presents a distinct call to action for businesses to reevaluate their operational methods and enhance their accountability.

In this article, we delve into the intersection of female leadership and the transformative impact women are driving within the B Corp movement and today's corporate landscape at large.

Sustainability and certifications positively influence purchasing behavior

B Corp Behaven developed an employee engagement toolkit to empower B Corps in their sustainability journey, acknowledging the pivotal role of behaviour change in achieving sustainability goals.

The 2023 European Network Retreat gathered 100 B Lab members to ensure progress toward B Lab’s shared vision of an inclusive, equitable, and regenerative economy and lay out a strategic path for the years ahead.

B Corps Delft Imaging and Fairphone partner for innovative maternal healthcare tool BabyChecker.

‘Let’s play equal – the most unfair game in the world’ is the result of a radical collaboration between four B Corps –Blyde Benelux, BR-ND People, Misteli Creative Agency, and Greenjobs.nl– and B Lab.

Where do we see the European B Corp movement in the future? B Lab Europe stepped up to the challenge to define a strategic roadmap for the next three years.