B Corp Month 2024 | Press Release
B Corps Show “This Way Forward” To Better Business This B Corp Month
1 March 2024 – Over 8,000 B Corp Certified businesses celebrate B Corp Month 2024 around the globe by sharing how they move forward together to pave the way for better business.
The annual campaign launches today, uniting companies across 96 countries and 162 industries that employ more than 750,000 workers to show how the B Corp community is moving business forward. B Corps will celebrate how they are continuously improving their impact to create more inclusive workspaces, improve their climate impact, and respond to the world’s ever-changing issues. Because getting certified as a B Corp isn’t the end of the road – it’s just the beginning.
Most B Corps keep improving their impact over time. When it was time to renew their B Corp Certification, 77% of European B Corps increased their impact score (1). Throughout March, the improvement-focused community will showcase what it means to be a B Corp by sharing the inspiring breadth of ways they are moving, changing, and growing impact to create a better future for everyone.
According to a recent study carried out by B Lab, the nonprofit network leading the B Corp movement, in Europe, on average, 1 in 7 people have heard of the B Corp movement (2).
“During B Corp Month, we want to shine a spotlight on B Corps – innovative companies that are leading the way forward across the world, having a positive impact on people, communities, and the planet,” said Juliette Caulkins, Executive Director of B Lab Europe. “It is becoming increasingly apparent, and we are hearing from our community, that consumers, investors, and workers no longer settle for business as usual. In our recent study surveying 11,000 respondents in Europe, a striking 90% agree that directors of companies should be accountable for their social and environmental performance, and 87% believe that it should be mandatory for businesses to consider the interest of all stakeholders, including people and the planet.” (3)
Celebrated globally, the most memorable part of B Corp Month is the community: expect to see innovative collaborations, pop-up shops, influencer outreach, limited-edition products, special events, and shout-it-from-the-rooftops pride. In Europe, dozens of exciting events and inspiring collaborations are planned across 30 European countries. Highlights include:
- In France, B Corps will gather for a variety of in-person events across cities like Lyon, Bordeaux, Paris, Marseilles, and more – from the Greenwashing Comedy Club to a B Corp Breakfast!
- Not able to join in-person events? Online, expect a series of knowledge-packed webinars with topics from positive workplace activism to B Corp for beginners with experts local to the Benelux B Corp community.
- The first-ever Slovenian B Corp Summit (11 March) will gather B Corps from Slovenia and beyond.
- In Ireland, interested citizens and businesses are invited to Meet the B Corps in Dublin (21 March), an introductory event to the B Corp movement with topical panels ranging from B2C, B2B, and B Corps in tourism.
For more information, and to discover what’s happening in your region: www.bcorpmonth.com
Certified B Corporations are leaders in the global movement for an inclusive, equitable, and regenerative economy. Unlike other certifications, B Lab’s B Impact Assessment is unique in that it measures a company’s social and environmental impact holistically, considering a wide variety of stakeholders. As leaders in the movement for economic systems change, B Corps reap remarkable benefits. They build trust with consumers, communities, and suppliers; attract and retain employees; and draw mission-aligned investors. In turn, this growing community is redefining our measures of business success and prosperity, and by definition focused on continuous improvement, leading to their long-term resiliency, financial health, and longevity.
1) As per the calendar year 2023, B Corps in Europe excl. The UK. Results will be published in B Lab Europe’s 2023 Annual Report in 2024.
2,3) Results of B Lab Europe’s 2023 Brand Awareness Study surveying 11,000 respondents across Europe excl. The UK. More results will be published during B Corp Month 2024.
B Corp Movement Key Facts
About B Corp Month: B Corp Month is an annual, global campaign. Every year during March, B Lab and the global B Corp community join together to celebrate everything it means to be a B Corp. In 2024, we’ll show the world how we are always growing our impact. Because B Corp certification isn’t a destination, it’s an invitation to join the journey to better business.
About B Lab: B Lab is transforming the global economy to benefit all people, communities, and the planet. A leader in economic systems change, the global network creates standards, policies, tools, and programs for business, and we certify companies — known as B Corps — who are leading the way. To date, 8,000 B Corps across 95 countries and 161 industries employ over 750,000 workers, and more than 280,000 companies manage their impact with the B Impact Assessment and the SDG Action Manager. B Lab has created and led efforts to pass over 50 corporate statutes globally that enable stakeholder governance: www.bcorporation.net
B Lab Europe was founded in 2013 and currently oversees the growth of the B Corp movement in Benelux, France, Switzerland, Spain, Germany, Benelux, Ireland, Italy, the Nordics, Poland, Portugal, and other countries across the continent. Find out more about our European Network. In Europe, we mobilize the community of over 1,700 B Corps across 30 countries (excluding the UK), which employ more than 150,000 workers, towards collective action to address society’s most critical challenges.
Media Contact: media@bcorporation.eu
