B Corp Month 2022 #BehindtheB
About B Corp Month
March marks the beginning of an annual celebration of all Certified B Corporations around the world known as B Corp Month. Each March, B Corps from all sizes and industries highlight and educate on their impact journey across all of their stakeholders — their workers, customers, community, and the environment.
These days, it’s become increasingly common for people to distrust businesses. Who knows what’s really going on behind closed doors? This year’s B Corp Month campaign theme is Behind the B, aimed at showcasing the work that happens behind the scenes at companies that have decided to rethink the way they do business.
The B Corp Movement in Europe began in 2013, and there are now over 800 Certified B Corps in Europe and over 4,600 around the world – businesses of all sizes across over 150 industries.
Obtaining B Corp Certification is a complex, rigorous process, and the rigor increases based on the size and complexity of the business. This campaign, which has been translated into 9 languages, gives each B Corp the opportunity to share more about the actions they’re taking, the impact they’ve already made, the processes they have in place, and their commitment to create a more inclusive, regenerative and equitable economy.
Over the next month, B Corps across Europe and the world will be opening their doors, sharing their stories, conducting workshops, and sharing their journeys of continuous improvement. To read our Behind the B case studies, stay up to date with highlights and sign up for upcoming B Corp Month events, visit bcorporation.eu.
Key Messaging
What is B Corp Month?
B Corp Month is the annual celebration of all Certified B Corporations around the world. Each March, B Corps from all sizes and industries highlight and educate on their impact journey across all of their stakeholders — their workers, customers, community, and the environment.
What is this year’s theme?
This year’s B Corp Month theme is ‘Behind the B’, allowing B Corp movement stakeholders behind the scenes to uncover everything that makes a B Corp a better business.
How long has B Corp month existed?
The idea for the month-long campaign was originated by a group of passionate B Corps who brought the idea to B Lab in 2016. The first B Corp month was held in 2017.
What are the highlights of this year’s B Corp Month?
- Various Events such as Masterclasses on topics including Climate & Social Justice
- In-Store B Corp commercials in over 220 stores and supermarkets in France
- B Corp city maps to find and visit B Corps in different European cities
See all Events and follow B Lab Europe’s social media channels for updates!
What makes B Corps different from regular businesses?
B Corps demonstrate high social and environmental performance. B Corp must achieve a B Impact Assessment score of 80 or above and pass a risk review, make a legal commitment by changing their corporate governance structure to be accountable to all stakeholders, not just shareholders, and exhibit transparency by allowing information about their performance measured against B Lab’s standards to be publicly available on their B Corp profile on B Lab’s website.
B Corp Movement Key Facts
- There are over 4,800 B Corps across 79 countries and 153 industries.
- Total revenue for B Corps is over € 130 billion.
- There are 30 publicly traded B Corps around the world.
- There are over 380,000 workers employed by B Corps
- The average pay ratio for B Corps is 7:1. The average pay ratio for all businesses is 144:1.
- 50% of B Corps have majority women management teams.
- 63% of B Corps hire workers from chronically underemployed populations.
- The number of B Corps increased by 18% from 2020 to 2021.
- Since January 2020, B Lab Global has received more than 6,000 applications for certification from businesses — a 38% increase compared to the period 2018-2019 — looking to join the global community of 4,600 B Corps.
For more data, check out Scaling B Corp Certification: Reflections on 2021.
About the B Corp Movement in Europe
- There are over 800 B Corps in 23 countries across Europe.
- There are over 80,000 workers employed by B Corps in Europe – the biggest B Corp in Europe employs 3,158, while the smallest is a one-person business.
- Being a B Corp is a journey of continuous improvement. B Corps increased their score on average by 4,14 points/5,2% during their most recent recertification.
- The B Corp in Europe that improved the most between certifications (a 3-year cycle) increased their score by 43.9 points.
- The highest scoring B Corp has a score of 179,8.
B Lab Europe’s Activations
Read our editorials, explore data and curiosities about the European community with the “Did you know?” series, and visit B Corp shops and companies in different European cities!
B Corp City Maps
