B Impact Report

Logo for The Wool Packaging Company Ltd

The Wool Packaging Company Ltd

Sustainable Insulated Packaging & Products using Natural Materials
Certified Since: February, 2020
Location: Stone, Staffordshire, United Kingdom
Sector: Manufacturing

Overall B Impact Scoreinfo_outline

81.4

The B Impact Scores are being compared against all businesses that have completed the B Impact Assessment

www.woolcool.com/

Our Impact, Our Responsibility is a core statement at Woolcool. They are a 2nd Generation Family Business with their wider impact, responsibility and positive legacy at the heart of their decision making.

It is not solely about their product but all of the human relationships along the way. It is this ethos that makes up their soul in terms of interaction and expectations as to how they conduct themselves across all stakeholders, from the team, suppliers and customers, to support of the community. Woolcool have been pioneers in sustainable packaging for over a decade, and are now the leading innovators in ecologically-sound packing solutions, namely temperature controlled packaging, across both the Food and Pharmaceutical Sectors. They are best known for Woolcool Insulated Packaging, using 100% pure wool as an alternative to polystyrene. In the last year alone, this solution has saved the equivalent weight of 16 Blue Whales of Polystyrene from going to landfill. With continually investment in R&D, they aren’t stopping there. They see a world where the right materials are being used, for the right application, fully research from cradle to grave. Their focus is around natural materials and solutions they can present to some of the biggest challenges in today’s society.

Impact Area Scoresinfo_outline

info_outlineOverall B Impact Score

To certify as a B Corp, a company must achieve a minimum verified score of 80 points on the B Impact Assessment. The B Impact Assessment asks questions about how the day-to-day operations of a company create positive impact for the company’s workers, community, and environment. Additionally, companies can earn further points if their overall business model can be shown to create positive social and environmental impact as well, qualifying the company for specific Impact Business Model points.

Scores for Certified B Corporations are verified by the non-profit B Lab.

info_outlineImpact Area Scores

The questions in the B Impact Assessment are organized into five Impact Areas: Governance, Workers, Community, Environment, and Customers. Click into a Impact Area to see topics covered in each. Topics in blue are Impact Business Models associated with that Impact Area where the company has earned additional credit. Due to rounding, displayed totals may not add up exactly.

The B Impact Assessment is customized to a company's size, sector, and geographic market.  However, within those parameters, there are still questions included in the B Impact Assessment that might not be relevant to a particular company. In cases where a question is not applicable, the potential points available for that question are instead earned based on the performance of the company on the other topics relevant to the stakeholder and summed up as "N/A points." Likewise, a score of N/A for Workers means that the company is a sole proprietor or partnership with no full-time staff, and a score of 0 or N/A for Customers means that the company does not have a specific Customer-focused Impact Business Model.

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info_outlineBest for the World Honoree

Each year, B Lab releases lists honoring the top-performing Certified B Corps in each Impact Area and overall, broken down by size, on the annual Best for the World lists.

info_outlineAdditional Documentation

B Lab may determine that a company should make additional material beyond their B Impact Report transparent in order for the public to be able to evaluate the company’s overall impact. This additional transparency may cover participation in a controversial industry, information shared on the company’s Disclosure Questionnaire, or simply a company’s relationship to a larger complex entity. Public companies and wholly-owned subsidiaries are required to make their full B Impact Assessments transparent to achieve B Corp Certification.