B Impact Report

Logo for Citizen Wolf Pty Ltd

Citizen Wolf Pty Ltd

Re-engineering how clothes are made at scale to be carbon negative & custom fit.
Certified Since: November, 2020
Location: St Peters, NSW, Australia
Sector: Manufacturing

Overall B Impact Scoreinfo_outline

100.1

The B Impact Scores are being compared against all businesses that have completed the B Impact Assessment

www.citizenwolf.com

Citizen Wolf is re-engineering the way clothes are made at scale to be both custom fit and carbon negative. Distilled from 196 million data points, our proprietary Magic Fit® technology replaces the measuring tape with simple biometrics to automate the process of tailoring from home. Magic Fit® needs only your height, weight and age (plus bra for women) to create a 94% accurate mathematical model of your body which we use to create custom-fit garments faster and more accurately than a human tailor.

Because we make only what we sell and send nothing to landfill, Citizen Wolf produces 48% LESS carbon than the legacy fast fashion equivalent. But we go five steps further to be truly carbon negative by offsetting five (5) kg of carbon for every one (1) kg created via Verified Carbon Standard accredited forestry projects in Tasmania. They are also proudly Ethical Clothing Australia certified, plus we’ve opted into the federal Modern Slavery Act. Citizen Wolf won Gold at the Good Design Awards (2019) and ‘Innovation Champion of the Year 2019’ (2019) at the National Retail Association Awards.

Impact Area Scoresinfo_outline

info_outlineOverall B Impact Score

To certify as a B Corp, a company must achieve a minimum verified score of 80 points on the B Impact Assessment. The B Impact Assessment asks questions about how the day-to-day operations of a company create positive impact for the company’s workers, community, and environment. Additionally, companies can earn further points if their overall business model can be shown to create positive social and environmental impact as well, qualifying the company for specific Impact Business Model points.

Scores for Certified B Corporations are verified by the non-profit B Lab.

info_outlineImpact Area Scores

The questions in the B Impact Assessment are organized into five Impact Areas: Governance, Workers, Community, Environment, and Customers. Click into a Impact Area to see topics covered in each. Topics in blue are Impact Business Models associated with that Impact Area where the company has earned additional credit. Due to rounding, displayed totals may not add up exactly.

The B Impact Assessment is customized to a company's size, sector, and geographic market.  However, within those parameters, there are still questions included in the B Impact Assessment that might not be relevant to a particular company. In cases where a question is not applicable, the potential points available for that question are instead earned based on the performance of the company on the other topics relevant to the stakeholder and summed up as "N/A points." Likewise, a score of N/A for Workers means that the company is a sole proprietor or partnership with no full-time staff, and a score of 0 or N/A for Customers means that the company does not have a specific Customer-focused Impact Business Model.

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info_outlineBest for the World Honoree

Each year, B Lab releases lists honoring the top-performing Certified B Corps in each Impact Area and overall, broken down by size, on the annual Best for the World lists.

info_outlineAdditional Documentation

B Lab may determine that a company should make additional material beyond their B Impact Report transparent in order for the public to be able to evaluate the company’s overall impact. This additional transparency may cover participation in a controversial industry, information shared on the company’s Disclosure Questionnaire, or simply a company’s relationship to a larger complex entity. Public companies and wholly-owned subsidiaries are required to make their full B Impact Assessments transparent to achieve B Corp Certification.